Zoom & Enhance: Christmas Ads & A Very Special Thank You

by James Loizou

Clickbait, But for Smart People

Seasons greetings, marketers and marketing enthusiasts! This very special Holiday Edition of Zoom & Enhance comes but once a year. But don't get your tinsel in a tangle! This issue is wrapped with enough joy and marketing cheer to see you through to 2019!

This month, we're feeling nostalgic. We take a behind the scenes look at some of our favorite projects of 2018, as well as revisit classic Christmas commercials and a classic Christmas movie.

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end of the year masterpiece

First and foremost, we thank you, our biggest fans and partners for an extraordinary yearfor trusting us to tell your stories with swagger and substance. Watch the 2018 Year In Review video that will have you clapping your hands to the beat and wondering why LAI Video doesn't own more production slates.


stocking stuffers

'Tis the Season to Be Advertising

Our very own Adam sizes up some of this year's best holiday commercials to other all-time hits. Whether they make you shed a tear or crack a smile, you'll want to see what made this Top 10 Best Holiday Commercials List (and check it twice!)

top 10 playlist

Yippie-Ki-Yay to All

20th Century Fox just released a new trailer for the 1988 action flick Die Hard, re-marketing it as the Christmas classic that it's become. So this holiday season, join John, Holly, Hans and the gang for this unforgettable adventure!

die hard


happy holidays photo




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