“A Teachable Moment” Documentary

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LAI Video found itself in the unique position to produce a feature-length documentary that could save lives.

Made in partnership with the American Heart Association, the American Stroke Association, and MedStar Health, A Teachable Moment is the result of extensive research, heartfelt interviews, and meticulous animation. The project became an agency-wide storytelling effort driven by purpose and passion.

The film was created to help survivors and the general public better understand, cope with, and prevent suffering from this debilitating disease. It stands as a powerful resource and a testament to the impact of thoughtful, collaborative storytelling.

Tags: Social Media | Advocacy | Documentary-Style

Challenge

Raising Awareness

Every 40 seconds, a stroke changes a life. After Leading Authorities’ founder, Mark French, suffered a stroke, the team was moved to create a documentary to raise awareness, empower survivors, and share life-saving information, honoring his legacy through education.

Solution

Education Through Story

LAI Video’s A Teachable Moment blends survivor stories, expert insights, and animation to explain strokes. In partnership with major health orgs, the film became a powerful tool to drive awareness and inspire action on stroke prevention.

ROI

Ongoing Impact

With ongoing nationwide screenings and availability on Amazon Prime Video, A Teachable Moment continues to make an impact. It remains required viewing in hospital systems and businesses across the U.S., educating and empowering audiences through stroke awareness.